It’s time to make a statement with your business.
You don’t sell what everyone else is selling, so why should your business look like just another store? How would it feel to inspire your customers the moment they walked through the door?
My name is Sheena Birt, and I’m the owner of Color Story Studio. We work with businesses, primarily retailers, to transform their in-person guest experience through visual displays, custom lighting, and art installations.
In our Prime Now culture, it’s not easy to get a person out of their house to visit a place in person. Businesses that work with Color Story Studio use their unique look as brand assets in their marketing and social media strategies. Suddenly your customers will be taking selfies and doing the marketing for you!
Color Story Studio is passionate about setting your business apart from the rest. When you’re ready to break away, we can’t wait to work with you!
See what the fuss is all about! Follow us @colorstorystudio.
When customers visit your business it should be an experience, not an errand! Color Story Studio offers a range of services from a space assessment to custom design solutions with the goal of helping your business become more popular and more profitable.
Your business could be a destination. Color Story Studio can get you there.
- 90 minute store assessments, focused on merchandising, display and DIY ideas for immediate improvement.
- Fixture sourcing and floorplanning for high impact transformation of your store and your customers’ experience!
- Book a one-time full merch day or recurring monthly merchandising.
- Focused on creating fresh product presentations.
- Photo-worthy content to share on social media for days, or weeks!
- Our Studio Sessions are Merchandising training for you and your team.
- Learn the strategies that will attract customers and boost your revenue!
- Increase your confidence to lead your team!
Custom Visuals & Store Design
- Define your brand through seasonal and permanent displays.
- Our design-make-install approach delivers one-of-a-kind decor, while giving you back your time.
- Inspire customers to visit in person and become a Destination!
Not Sure Where To Start?
Download a DIY Store Assessment to begin your shop’s journey.
Swipe through to see the 3 things I'm loving in April! ________ Listening: Lord Huron concert series My favorite band, @lordhuron, has been hosting a monthly concert series since January. It's called Alive From Whispering Pines and the final installment is coming on 4/29. It features new versions of their old work while teasing their new album which releases in May. ________ Watching: Nourish Move Love Working out at home isn't for everyone, but it happens to work for me. A few months ago I discovered Lindsey's Youtube channel, @nourishmovelove, and I'm hooked. I'd never before tried purely strength training, but it's such a fun (and tough!) challenge. If lifting heavy isn't your thing, Lindsey offers HIIT, barre, and many other workouts. ________ Eating: Moussaka My husband, Ezra's birthday was a few weeks ago so I made his favorite, Moussaka. If you're unfamiliar, it's a layered Greek dish featuring potatoes, eggplant, a deliciously spiced meat sauce, and bechamel. This recipe from Melissa D'Arabian is my go-to. While it's not difficult, it will dirty every pot and pan in your kitchen...be warned, haha! ________ Have an opinion on any of these? I'd love to hear it! ________ #colorstorystudio #CSSloves #CSSreads #whattodo #whattowatch #weekendfun #CSSroundup
I’ve been getting some really exciting inquiries lately about consulting, store design, and floor planning. Do we even offer that? YES!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ We offer project-based or on-going consulting for your business, so if there’s an area you just can’t figure out, give me a shout!!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ We offer design services from an aesthetic AND strategic perspective, making sure your space not only looks beautiful but FUNCTIONS the way you need it to. We do this by coming along side the architect/interior designer you’ve hired.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ And finally, we can help you with floor planning and sourcing furniture and fixtures. Most store owners never move their fixtures around, or update them for that matter. As your product assortment shifts and evolves, it’s likely that your furniture and fixtures should as well.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ My goal is to help your business be as successful as possible, so I’m thrilled to be able to offer these high-level services. If you're interested, reach out today!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ #colorstorystudio #indianapolisartist #indyartist #midwestmaker #retailinterior #indymaker #retaildisplay #retailvisuals #retailmerchandising #retailconsultant #retaildisplayanddecor #saloninterior #salondesign #creativeservices
You know the saying, "when it rains, it pours"? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ Most of the time people say it when referring to loss or other hardships. But you can also say it when times are good. When your cup is overflowing. When you can stand in abundance and soak. it. up. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ What does that have to do with a picture of a pegboard? Nothing / Everything⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ Be thankful for the small jobs. Be thankful for the big jobs. Be thankful for the work. And as @jasminestar says "Overwhelm is the abundance you have asked for." ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ Stay positive! You've got this!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ #colorstorystudio #modernpegboard #oversizedpegboard #retailfixture #retailfixtures #pegboardfixture #retaildisplay #saloninterior #retailconsultant #mindset #abundancemindset #abundance
I've been seeing a graphic making the rounds on Instagram that says something like 'artwork isn't something you buy at Home Goods...' And sure, I have an opinion about this, but ultimately it all comes down to personal taste. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ I don't care if it cost you $9 or $900. If you LOVE it, buy it, and display it proudly. No one needs to feel shame about the home they're creating. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ Alright, that's the end of my (short) rant. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ #colorstorystudio #customartwork #indianapolisartist #indyartist #midwestmaker #indymaker #indianaartist #customart #mixedmediapainting #residentialartwork #artcommission
All of our design work starts with inspiration and ends with a sketch. Whether that's a colored pencil sketch made by hand or (my new preferred method) using Procreate on the iPad.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ To non-designers this may seem like an optional step, but I completely disagree. I make so many decisions and work through so many problems when I sketch that while time consuming, this step is invaluable.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here's one of my old @anthropologie window display sketches. Working as a display artist taught me the importance of sketching to scale, something I continue to always do.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ What questions do you have about our process?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ________⠀⠀⠀⠀⠀⠀⠀⠀⠀ #colorstorystudio #retaildisplay #retaildesign #storedesign #visualmerchandising #retailvisuals #brickandmortar #boutiquedesign #installationart #installationartist #springwindow #windowdisplay #designprocess #designworkflow #retailsketch #anthrowindows #anthropologie #anthrodisplay
Throwback to the largest moss panel we've ever made! At 8 x 8 feet, this serves as a focal point for @twochicksdistrictco. It was also the first time we incorporated a router-cut, backlit wooden logo into a moss wall. ________ @twochicksandahammer has done such an incredible job representing women in design and construction. I'm so honored to have a permanent feature in their store. ________ Comment with your favorite plant emoji 🌿🪴🍃🌵if you’ve seen this moss wall in person. ________ #colorstorystudio #mosspanel #mosswall #mossart #retaildesign #customart #indyartists #midwestmaker #livingwall #mossdecor #indianaartist #indymaker #installationartist #retaildisplaydesign #retailinteriors